Privacy Policy — Desh Ka Kisan App
Effective date: 31 October 2026
This privacy policy applies to the Desh Ka Kisan app (the “Application”) for mobile devices, created by Martech Pro (the “Service Provider”) as a free, ad-supported service. It explains what information the Application uses, why, and who it is shared with.
1. Information you give us (optional)
You can use the Application without giving any personal information. Some features ask for it, only if you choose to use them:
• My Profile (मेरी प्रोफ़ाइल): your name, mobile number, village/district and crops. These are stored on our servers (Google Firebase) so our team can send you useful updates and contact you about news you send us. Only the Desh Ka Kisan team can see them. They are not shown to other users and are not sold or given to anyone else. You can delete them at any time in the Application (My Profile → “मेरा नाम और नंबर हटाएँ”).
• Community (समुदाय): to ask or answer questions you sign in with your Google account. We receive your name and email address from Google. Your email is never shown to anyone. What you write in your community profile (name, district, crops), your questions, answers and any photo you add to a question are public: other users of the Application can see them. Do not share phone numbers or private details in posts.
• Send news / Send video (खबर भेजें / अपना वीडियो भेजें): these open WhatsApp or your email app with a message already written. What you send (text, photos, videos, your name and place) reaches our team through WhatsApp or email. We use it only to check and publish the story or video, as described in the Application. The Application itself does not store it.
2. Information collected automatically
• Your device’s IP address and operating system. • How you use the Application, such as screens opened and ads viewed or tapped. • Technical information about the Application’s performance. • Identifiers: the advertising ID (for ads), a Firebase installation ID, and, if you turn on answer alerts in the Community, a notification token for your phone.
Your chosen language, area and crops on the first screens are saved on your phone and used to show weather and news for your area and crops.
3. Location and weather
If you tap “Use my location”, the Application reads your approximate (city-level) location to show local weather. This location is sent to OpenWeatherMap to get the forecast. The Application never uses your precise GPS location. You can instead search for your area by name. Google AdMob may estimate your general location from your IP address.
4. Notifications
• News alerts (खबरों की सूचना): when we publish a new story, the Application shows a notification with its headline (at most 3 a day, not at night). For this your phone joins a “news” topic with Google Firebase Cloud Messaging; no personal information is needed. You can turn it off in the Application (More → खबरों की सूचना) or in your phone’s settings. • Community answers: if you turn on “जवाब आने पर सूचना”, the Application saves your phone’s notification token with your community account, so we can tell you when someone answers your question. You can turn this off in the Application, in your phone’s settings, or by signing out.
5. Advertising
The Application shows ads from Google AdMob. AdMob may collect your device’s advertising ID, IP address, ad views and taps, and diagnostic information, for advertising, analytics and fraud prevention. You can reset or delete your advertising ID in your phone’s Android settings.
We advertise the Application on Facebook and Instagram. To measure those ads, the Application uses the Meta (Facebook) SDK, which sends Meta your device’s advertising ID and app events: that the Application was installed and opened, and actions such as finishing the first-launch steps, reading a story, applying for a job or joining the community. It never sends your name, mobile number, email, location, search words or anything you write. Meta uses this to measure and improve our ads; see Meta’s Privacy Policy (https://www.facebook.com/privacy/policy). You can limit this by resetting or deleting your advertising ID in your phone’s Android settings.
6. Videos (YouTube)
Videos in the Application are played using YouTube API Services. By watching videos in the Application you agree to be bound by the YouTube Terms of Service (https://www.youtube.com/t/terms). Google’s Privacy Policy (https://policies.google.com/privacy) applies to video playback.
7. Third-party services
The Application uses the following services. Each has its own privacy policy: • Google Play Services • Google AdMob (ads) • Meta (Facebook) SDK app events (measuring our ads on Facebook and Instagram) • Google Firebase: Authentication (sign-in), Cloud Firestore and Cloud Storage (profile and community data), Cloud Messaging (notifications), App Check (protects our services from misuse) and Google Analytics for Firebase • YouTube API Services (videos) • OpenWeatherMap (weather) • WhatsApp (only when you choose to send us news or a video)
News, government schemes, crop disease information and jobs come from our website, deshkakisan.com. Mandi rates come from the Government of India’s open data platform (data.gov.in, Agmarknet); no personal information is sent to get them.
8. Disclosure of information
The Service Provider may disclose information when required by law, to protect our rights or your safety or the safety of others, to investigate fraud or abuse, or to respond to a government request. The Service Provider does not sell, trade or rent your personal information.
9. Community rules and moderation
Abuse, personal information of others, phone numbers, advertising and false or dangerous advice are not allowed in the Community. Users can report posts and block other users. Posts reported by several users are hidden automatically and reviewed by our team, which may remove posts and stop accounts that break the rules.
10. Keeping and deleting your data
• My Profile: delete it in the Application (My Profile → “मेरा नाम और नंबर हटाएँ”). It is removed from our servers. • Community account: delete it in the Application (Community → मेरी प्रोफ़ाइल → “खाता हटाएँ”). This deletes your community profile, your sign-in account, your notification tokens, and the questions, answers and photos you posted. You can also ask us by email (below); see https://deshkakisan.com/delete-account/. • Data saved only on your phone is removed when you uninstall the Application. • Data handled by Google (AdMob, Firebase, YouTube), Meta and OpenWeatherMap is kept under their own policies; we cannot delete it on your behalf.
We keep profile and community data only while your profile or account exists.
11. Children
The Application is not meant for children under 13, and the Service Provider does not knowingly collect information from them. If you are a parent or guardian and believe your child has provided information, please contact martechpro01@gmail.com and we will delete it.
12. Security
All information the Application sends over the internet is encrypted in transit (HTTPS). Profile and community data are stored in Google Firebase with access rules so that only the right people can read or change them. No method of transmission or storage is completely secure.
13. Changes
This privacy policy may be updated from time to time. Changes are posted on this page with a new effective date. Continued use of the Application means you accept the changes.
14. Your consent
By using the Application, you agree to the processing of your information as described in this privacy policy.
15. Contact us
For any privacy question or deletion request, email martechpro01@gmail.com.
Disclaimer (Government information)
Desh Ka Kisan is not an official government app and is not affiliated with or endorsed by any government body. Information about government schemes, policies and mandi rates is collected from public sources, including data.gov.in (Agmarknet), the Ministry of Agriculture & Farmers Welfare, State Agriculture Departments and india.gov.in.
